After witnessing the continued growth of both June with July 2021In August 2021, India’s passenger car sales were hit again. This time, automakers are struggling to cope with the continuing global semiconductor shortage, which has caused them to cut production due to the unavailability of electronic chips.
More importantly, as the situation of the domestic passenger car industry began to improve, the semiconductor crisis intensified. The demand for new cars has been growing, but due to chip shortages, sales continue to be affected, and manufacturers have waited for as long as eight months for a few models.
Cumulative sales of 10 manufacturers were 2,46,096 units, an increase of 12% year-on-year, but industry insiders know that given that PV sales in July 2021 were 2,64,442 units, and the growth looks good, this may be even higher. This It is the manufacturer’s wise wholesale figure for August.
Maruti Suzuki India: (1,03,187 units / -8.71%)
Maruti SuzukiThe country’s largest automaker sold 1,03,187 vehicles last month, a decrease of 8.71% year-on-year, and its sales in August 2020 were 1,13,033 vehicles. This is due to measures taken by the automaker to limit the adverse effects of semiconductor production shortages.
The entry-level duo of Alto and S-Presso attracted 20,461 buyers (August 2020: 19,709/+3.81%), while the total sales of Wagon R, Swift, Baleno, Celerio, Ignis, Dzire and Tour S were 45,577 vehicles-compared with 61,956 vehicles in the same month last year, a year-on-year decrease of 26.43%.
However, sales of the UV series have increased, with the total sales of Ertiga, Vitara Brezza, S-Cross, XL6 and Gypsy reaching 24,337 units (21,030/+15.72%). Ciaz car sales almost doubled to 2,146 units.
In terms of upcoming products, Maruti Suzuki is lining up Lots of model updates,Apart from The new CelerioIt will be launched on the market within the next few months.
Hyundai Motor India: (46,866 units/+2.30%)
modern, Second only to Maruti in terms of sales volume, registered sales of 46,866 units last month, a slight improvement from the previous year’s 45,809 units. A year-on-year increase of 2.30%. However, on a monthly basis, Hyundai Motor’s sales in July 2021 were 48,042 units, a decrease of 2.4%.
Although the company has witnessed firm demand for some of its models, such as Creta with i20, It is not insulated from the shortage of semiconductors.
In other news, Hyundai launched the highly anticipated i20 N line In India today, prices start from 984,000 rupees (ex-showroom).Although Hyundai has no plans for any new models in the short term, its Casper Mini SUV It may be launched early next year.
Tata Motors: (28,018 vehicles / +50.77%)
Tata Motors‘Last month, the domestic sales volume was 28,018, which is a 51% increase from the 18,583 in August 2020. However, Tata’s electric vehicle sales exceeded the 1,000-unit mark for the first time, with sales of 1,022 units (306/+234%).The company also introduced an update Tagore electric car The certification range on August 31 was 306 kilometers.
However, due to the shortage of semiconductors, this is still a 7% decrease from the previous month. The company warned of the seriousness of the coming months and stated in a press statement, “The recent blockade in East Asia has worsened the supply situation. Therefore, Tata Motors will be forced to slow down production and off-take in the coming months. .”
Mahindra and Mahindra: (15,973/+17%)
The local automaker shipped 15,973 vehicles to dealers last month, an increase of 17% from the 13,651 vehicles sold last year.Although the company’s XUV300, Scorpio, Bolero Pik-up and the recently launched Bolero Neo have gained good traction, it has launched Flagship XUV700 August 15. It is expected that this will attract more buyers in the mid-size SUV segment with its attractive prices.
However, although reservations have already started, these cars will only enter the showroom in October. Mahindra Due to the semiconductor crisis, the UV manufacturer’s product portfolio has more diesel engines, which has also been significantly affected, and according to FADA regulations, it is this type of fuel that is more affected. This is because the concentration of debris in the aftertreatment system is higher to meet the BS6 emission standard.
Kia India: (16,750 / +55%)
Kia India’s sales in August were 16,750 units, a 54.5% increase compared with 10,845 units last year.Kia recently launched a special edition X-Line version of Seltos, Seltos itself contributed 8,619 to the August figure. 7,752 Sonet compact SUVs were sold, and the remaining 379 were from Carnival MPVs.
Kia is preparing to launch a New MPV For India. This new model (code name: KY) will be available sometime in early 2022.
Toyota Kirloskar: (12,772 units / +130%)
Toyota Kiroska (TKM)’s total domestic shipments were 12,772 units, an increase of 130% year-on-year, as only 5,555 units were sold in August 2020. However, compared with July 2021, sales volume decreased slightly from 13,105 units.
Being located in Karnataka, TKM was severely affected by the second COVID-19 wave from April to June earlier this year and is now on the journey of compensation.Its update God of Wealth with Innovative crystal Continue to witness strong demand in their respective market segments, while Urban Cruiser and Glanza tend to interact with buyers in the low-end market.
Honda Motor India: (11,177 units/+49%)
Honda Motor India The registered sales volume last month was 11,177 units, an increase of 49% year-on-year, and the sales volume last year was 7,509 units.The company introduced its Stunning facelift August again creates some excitement in the compact car space. Amaze includes the company’s total sales of 6,591 units in August.
In addition, the City Hybrid It is also expected to be launched later this year.Much anticipated Three-row SUV One from Honda is also under development.
MG Motor India: (4,315 units/+51.4%)
MG Automotive India Last month’s sales were 4,315 units, an increase of 51% from 2,851 units in August last year. Compared with several other automakers, even on a monthly basis, MG’s sales volume in July 2021 was 4,225 vehicles, still recording a 2.1% increase. The company said that the entire model series, including Hector and Hector, has strong demand plus its siblings, Gloster and ZS EV.
MG even launched Hector’s new variant In August, the scope is more diversified.Currently, MG is launching Astor SUVThis is the fourth model in our market, and its price will be announced during the holiday season.
Skoda Auto India: (3,829 units/+282%)
Skoda With the recently launched mid-size SUV, it has begun its revival in the Indian automotive sector. Skoda Kushak. Crossovers increased Skoda’s monthly sales by 282%. This can be clearly seen from its August sales (3,829 units), which is a huge increase compared to the August 2020 sales of 1,003 units.
In addition to this mass-market SUV, the flagship Superb sedan, Octavia and Rapid also helped Skoda’s August sales.
Nissan India: (3,209 units/+296%)
The Japanese automaker sent 3,209 cars to dealers-a significant improvement from 810 in August 2020, when its game-changing SUV- Nissan Magnite – Not part of its domestic investment portfolio. Nissan Also severely affected by the semiconductor crisis, it can be seen from the month-on-month decline in sales that Nissan has sold 4,259 vehicles in July 2021.
According to Nissan, the Magnite is priced at less than Rs 1 million, and it was launched in December 2020. So far, the number of bookings has exceeded 60,000.
Growth prospects: Troubled sales?
The shortage of semiconductors is bad news for the Indian automotive industry, as well as for global automakers. While the photovoltaic market continues to grow, growing supply chain issues and chip unavailability (increasingly need to provide high-level infotainment and connectivity in vehicles) proved to be obstacles to sales speed.
Most of the top photovoltaic manufacturers are affected by the shortage of chips and are adjusting their production plans to ensure that their popular demand models are sent to distributors before the holiday season that starts this month. The long waiting time hinders vehicle ownership, which is why the used car market is currently experiencing a huge boom.
No one can say how long this chip crisis will last. But global suppliers like Taiwan Semiconductor Manufacturing Co. have stated that it will continue until 2022. Therefore, the article is clearly written on the wall-a mismatch between supply and demand is bad news for the Indian auto industry-especially during the holiday season when consumers are ready and willing to spend money.
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